If the chance at winning the last Elvis trophy isn't enough incentive to win the Kroger On Track for the Cure 250 today at Memphis Motorsports Park, series sponsor Nationwide Insurance has sweetened the pot.
This season, Nationwide started a "Dash 4 Cash" program with a bonus $25,000 at the races at Nashville, Kentucky, Iowa and Memphis for eligible drivers. As an extra carrot, the eligible driver with the most points overall at the four races gets an additional $50,000.
Brad Keslowski has won $75,000 so far as part of the program, and said it does enter into drivers' minds while on the track.
"We're still out there to win every week," Keslowski said. "There's just a little more emphasis on it, and you'll take a little more risk to do it. I'm a big fan of the program. I was a big fan of the program before I won the money. It's nice to see a program that supports the series and the intent of the series."
Practice results
Mike Bliss and Steve Wallace led the practice sessions for today's race.
Bliss led the first practice with a best lap of 117.863 mph. Landon Cassil was second best with a 117.688 mph lap.
Wallace's lap was 117.947 in the second practice with Jason Leffler, who was been fighting flu-like symptoms on Friday, second with a top speed of 117.755 mph.
Track Walk
Between this morning's qualifying session and the start of the race will be a NASCAR Foundation Track Walk at 11 a.m.
Fans with a race ticket will be able to make a donation, which will benefit Susan G. Komen for the Cure, a breast cancer research foundation, and be able to walk around the .75-mile oval with participating drivers.
Those who wish to participate can register online at nascar.com/foundation or can register on site at either the expo area or Gate 46, where the walkers are scheduled to meet before taking to the track.
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